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	<title> &#187; Online Marketing</title>
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	<link>http://www.faribaultweb.com</link>
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		<title>E-commerce Web Design</title>
		<link>http://www.faribaultweb.com/e-commerce-web-design/</link>
		<comments>http://www.faribaultweb.com/e-commerce-web-design/#comments</comments>
		<pubDate>Thu, 01 Jul 2010 20:52:36 +0000</pubDate>
		<dc:creator>George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[CMS]]></category>
		<category><![CDATA[ecommerce web design]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://www.faribaultweb.com/?p=1207</guid>
		<description><![CDATA[HuntRidge Ranch makes fabulous one of a kind handcrafted wood pet crates.  They have been very successful with their small business selling their wooden dog crates at various Minneapolis area shows. Owners, Michael and Suzanne Terry wanted to expand and market their unique kennels online and turned to Faribault Web to help market their products [...]


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			<content:encoded><![CDATA[<p><a href="http://www.huntridgerance.com/" target="_blank"><strong><strong></strong></strong></a><strong><strong><a href="http://www.faribaultweb.com/wp-content/uploads/2010/07/wood-pet-crate.jpg"><img class="alignright size-medium wp-image-1208" title="Wood Pet Crates by HuntRidge Ranch" src="http://www.faribaultweb.com/wp-content/uploads/2010/07/wood-pet-crate-300x197.jpg" alt="Wood Pet Crates by HuntRidge Ranch" width="300" height="197" /></a></strong>HuntRidge Ranch</strong> makes fabulous one of a kind handcrafted <a href="http://www.woodpetcrate.com/wood-pet-crates/" target="_blank"><strong>wood pet crates</strong></a>.  They have been very successful with their small business selling their <a href="http://www.woodpetcrate.com/wood-pet-crates/double-small-wood-crate/" target="_blank"><strong>wooden dog crates</strong></a> at various Minneapolis area shows.</p>
<p>Owners, <strong>Michael and Suzanne Terry</strong> wanted to expand and market their unique kennels online and turned to <a href="http://www.faribaultweb.com/" target="_blank"><strong>Faribault Web</strong></a> to help market their products with an affordable e-commerce solution. that would gain national reach.</p>
<p><a href="http://www.woodpetcrate.com/" target="_blank"><strong>WoodPetCrate</strong>.</a><strong><a href="http://www.woodpetcrate.com/" target="_blank">com</a> </strong>was born with this intention in mind. WordPress setup as a content management system with PayPal integration allows these local craftsmen and entrepreneurs to do exactly that.  One day after launching their website,<a href="http://www.woodpetcrate.com/" target="_blank"><strong> Wood Pet Crate</strong></a> landed on the first page of Google&#8217;s search results!</p>
<p><a href="http://www.faribaultweb.com/wp-content/uploads/2010/07/small-maple-baby01.jpg"><img class="alignright size-medium wp-image-1209" title="Baby enjoying her new wood pet crate" src="http://www.faribaultweb.com/wp-content/uploads/2010/07/small-maple-baby01-300x225.jpg" alt="Baby enjoying her new wood pet crate" width="300" height="225" /></a>Amy and I so loved their furniture grade dog crates that we decided to purchase one ourselves for our Yorkshire Terrier, Baby! Baby loves her new handmade kennel and it doubles as a great end table in our living room. We opted for a solid maple small dog crate (Baby is only 4 pounds). Gone now is the obtrusive black metal wire cage to be replaced by Michael&#8217;s work of art.</p>
<p>If you are in need of an indoor dog kennel, we high recommend <a href="http://www.huntridgeranch.com/" target="_blank"><strong>HuntRidge Ranch</strong></a>. You can find their products online at <a href="http://www.woodpetcrate.com/" target="_blank"><strong>Wood Pet Crate</strong></a> <strong>.com</strong>. An added bonus for buying local is that they provide free delivery to area residents.</p>
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		<title>Night Club Web Design</title>
		<link>http://www.faribaultweb.com/night-club-web-design/</link>
		<comments>http://www.faribaultweb.com/night-club-web-design/#comments</comments>
		<pubDate>Fri, 18 Jun 2010 22:47:04 +0000</pubDate>
		<dc:creator>George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[night club web design]]></category>

		<guid isPermaLink="false">http://www.faribaultweb.com/?p=1082</guid>
		<description><![CDATA[Recently we had the pleasure of working with Spike&#8217;s Bar &#38; Grill to create an online marketing machine for their business. Their old website was an outdated static website that just wasn&#8217;t doing much for their business. It was not doing well in the search engines, had outdated information and just wasn&#8217;t conveying the image [...]


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			<content:encoded><![CDATA[<p><a href="http://www.faribaultweb.com/wp-content/uploads/2008/09/spikes-bar-grill.jpg"><img class="alignright size-medium wp-image-742" title="Spike's Bar &amp; Grill" src="http://www.faribaultweb.com/wp-content/uploads/2008/09/spikes-bar-grill-300x197.jpg" alt="Spike's Bar &amp; Grill" width="300" height="197" /></a>Recently we had the pleasure of working with <a href="http://www.spikesrocks.com/" target="_blank"><strong>Spike&#8217;s Bar &amp; Grill </strong></a>to create an online marketing machine for their business. Their old website was an outdated static website that just wasn&#8217;t doing much for their business. It was not doing well in the search engines, had outdated information and just wasn&#8217;t conveying the image Spike&#8217;s in the marketplace.</p>
<p>Spike&#8217;s wanted to actively promote their business across multiple channels:</p>
<ul>
<li><strong>Search Engines</strong></li>
<li><strong>Social Media</strong>
<ul>
<li><strong>Facebook</strong></li>
<li><strong>Twitter</strong></li>
<li><strong>YouTube<br />
 </strong></li>
</ul>
</li>
<li><strong>Text Messaging</strong></li>
</ul>
<p>They also wanted to reduce their advertising spend.</p>
<p>Working closely with <strong>Mike Jasinski </strong>and <strong>Therese Amundson</strong>, we put together an <a href="http://www.faribaultweb.com/online-marketing/"><strong>online marketing program</strong></a> to meet all these objectives. The foundation of which is a WordPress Content Management System which gives them the ability to update their website anytime &#8211; day or night. We setup custom pages on Facebook, YouTube and Twitter and integrated them into the website to work seamlessly.</p>
<p>Text messaging was integrated in to the site as well that allows site visitors to opt-in for text updates. Every aspect from posting new events, adding pictures, video, or sending text is handled from an easy to use administration area.</p>
<blockquote><p>Client Testimonial:</p>
<p><strong>Faribault Web</strong> was able to create a full online  marketing package for our business that not only worked, but exceeded  expectations.  The website, Facebook, Twitter, and Text Messaging  program which George designed for our club has allowed us to reach  thousands of customers within seconds.</p>
<p>Words cannot describe the power and versatility we now have with our  social media marketing.  We are saving a tremendous amount of money by  eliminating previous advertising programs now that we have all the tools  we need right at our own fingertips.</p>
<p>The only regret I have is that we didn’t hire <strong>Faribault Web</strong> sooner!</p>
<p><strong>Mike Jasinski, Spike’s Bar &amp; Grill </strong></p>
</blockquote>
<p>Visit <a href="http://www.spikesrocks.com/" target="_blank"><strong>Faribault Night Club</strong></a> &#8211; <a href="http://www.spikesrocks.com/" target="_blank"><strong>Spike&#8217;s Bar &amp; Grill</strong></a></p>
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		<title>Chamber of Commerce Online Marketing Seminar</title>
		<link>http://www.faribaultweb.com/online-marketing-seminar/</link>
		<comments>http://www.faribaultweb.com/online-marketing-seminar/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 16:25:43 +0000</pubDate>
		<dc:creator>George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[local businesses]]></category>
		<category><![CDATA[local search]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.faribaultweb.com/?p=647</guid>
		<description><![CDATA[Google IS the New Trillion Dollar Yellow Pages Is your business being found? More people find local businesses in Google than ANY other means. Set aside an hour and join me to learn how to get your share of local business from the Internet. This is a FREE, bring your own lunch session mini-seminar. Monday [...]


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			<content:encoded><![CDATA[<h2><strong>Google IS the New Trillion Dollar Yellow Pages</strong></h2>
<p><strong>Is your business being found?</strong></p>
<p>More people find local businesses in Google than ANY other means.</p>
<p>Set aside an hour and join me to learn how to get your share of local business from the Internet.</p>
<p>This is a FREE, bring your own lunch session mini-seminar.</p>
<p><strong>Monday &#8211; November 16</strong><br />
Noon &#8211; 1 pm</p>
<p><strong>Faribault Chamber of Commerce</strong><br />
530 Wilson Ave NW<br />
Faribault, MN 55021-4619<br />
(507) 334-4381</p>
<p>I will be giving interactive presentation that will discuss key strategies to make the Internet work for your business.</p>
<p>Local Search – How your business gets found.<br />
Websites – Do you really need one?<br />
Online Marketing – Is it worth the effort?</p>
<p><strong>You will learn, the #1 way to get found online,</strong> even if you don&#8217;t have a website. By-the-way, it&#8217;s free!</p>
<p>Join me for this hour long session and learn to Enhance Your Web Presence.</p>
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		<title>Used Construction Equipment MN &#8211; Medford Minnesota Website Design</title>
		<link>http://www.faribaultweb.com/used-construction-equipment-mn-wordpress-cms-website-launch/</link>
		<comments>http://www.faribaultweb.com/used-construction-equipment-mn-wordpress-cms-website-launch/#comments</comments>
		<pubDate>Thu, 12 Feb 2009 03:00:04 +0000</pubDate>
		<dc:creator>George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.faribaultweb.com/?p=543</guid>
		<description><![CDATA[The Used Construction Equipment MN website was just launched featuring heavy construction equipment. The website features: Trucks - 12 11 of them 1 SOLD * Bull Dozers Excavators &#8211; Backhoes Rollers Wheel Loaders and Skidloaders Miscellaneous Equipment There is even a Skeeter bass boat and a Minnesota Vikings Bus! Over 40 items in all are [...]


Related posts:<ol><li><a href='http://www.faribaultweb.com/used-office-furniture-mn-website-launch/' rel='bookmark' title='Permanent Link: Used Office Furniture MN &#8211; Website Launch'>Used Office Furniture MN &#8211; Website Launch</a></li>
<li><a href='http://www.faribaultweb.com/offline-website-marketing/' rel='bookmark' title='Permanent Link: Offline Website Marketing Tips'>Offline Website Marketing Tips</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p>The <a href="http://www.usedconstructionequipmentmn.com"><strong>Used Construction Equipment MN</strong></a> website was just launched featuring heavy construction equipment. The website features:</p>
<ul>
<li><a href="http://www.usedconstructionequipmentmn.com/trucks/"><strong>Trucks</strong> </a>- <span style="text-decoration: line-through;">12</span> 11 of them<strong> <span style="color: #ff0000;">1 SOLD *</span><br />
</strong></li>
<li><strong> <a href="http://www.usedconstructionequipmentmn.com/dozers/">Bull Dozers</a></strong></li>
<li><strong> <a href="http://www.usedconstructionequipmentmn.com/excavators/">Excavators &#8211; Backhoes</a></strong></li>
<li><strong> <a href="http://www.usedconstructionequipmentmn.com/rollers/">Rollers</a></strong></li>
<li><strong><a href="http://www.usedconstructionequipmentmn.com/loaders/">Wheel Loaders and Skidloaders</a></strong></li>
<li><strong><a href="http://www.usedconstructionequipmentmn.com/misc-equipment/">Miscellaneous Equipment</a><br />
</strong></li>
</ul>
<p>There is even a <a href="http://www.usedconstructionequipmentmn.com/misc-equipment/2003-skeeter-sl180-boat/"><strong>Skeeter bass boat</strong></a> and a <strong><a href="http://www.usedconstructionequipmentmn.com/misc-equipment/chevy-mini-bus/">Minnesota Vikings Bus</a></strong>! Over 40 items in all are for sale. So if you are in the market for quality heavy equipment or need to do some road work, excavating or a need a great used truck, be sure to check this website out.</p>
<p><a href="http://www.usedconstructionequipmentmn.com/"><strong>Niles-Wiese Construction Company</strong></a> in Medford, MN wanted to sell some excess inventory and commissioned us to build a website just for that purpose. We once again turned to WordPress as a content management system (CMS) to fill the job. It was the perfect choice to get the job done efficiently and to get their items in front of potential customers all over the midwest.</p>
<p>Did I mention they even have a <a href="http://www.usedconstructionequipmentmn.com/grader/"><strong>2005 Caterpillar 140H Motor Grader with Controls</strong></a>, a <a href="http://www.usedconstructionequipmentmn.com/grader/"><strong>road grader</strong></a> (for you heavy construction novices) for sale! This thing is perfect for clearing out a long driveway after a heavy Minnesota snowfall.</p>
<p><a href="http://www.faribaultweb.com/"><strong>Faribault Web</strong></a> is a <a href="http://www.faribaultweb.com/"><strong>Minnesota web design</strong></a> company that builds <a href="http://www.faribaultweb.com/recent-website-designs/"><strong>small business websites</strong></a> that get results! Just ask some of our clients how their sites are working for them. A well designed website that is laser targeted for your market is the best form of advertising you can get. We can drive customers to your local business in ways other advertising mediums only dream of.</p>
<p><span style="color: #ff0000;"><strong>* Note</strong></span> &#8211; 1 truck sold in just 5 days after the website went online.</p>
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<p>Related posts:<ol><li><a href='http://www.faribaultweb.com/used-office-furniture-mn-website-launch/' rel='bookmark' title='Permanent Link: Used Office Furniture MN &#8211; Website Launch'>Used Office Furniture MN &#8211; Website Launch</a></li>
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		<title>Hoisington Family Chiropractic – New Website Launch</title>
		<link>http://www.faribaultweb.com/hoisington-family-chiropractic-new-website-launch/</link>
		<comments>http://www.faribaultweb.com/hoisington-family-chiropractic-new-website-launch/#comments</comments>
		<pubDate>Fri, 19 Dec 2008 08:32:59 +0000</pubDate>
		<dc:creator>George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Chiropractic websites]]></category>
		<category><![CDATA[Minnesota Web Design]]></category>
		<category><![CDATA[wellness web design]]></category>

		<guid isPermaLink="false">http://www.faribaultweb.com/?p=468</guid>
		<description><![CDATA[Faribault Web is pleased to announce the launch of Dr. Jason Hoisington&#8216;s new website Hoisington Family Chiropractic &#8211; www.HoisingtonChiro.com. Dr. Jason&#8217;s new dynamic content management system is a state of the art CMS developed on the WordPress platform. Dr. Jason approached us last summer about creating a website for his chiropractic business. He wanted a [...]


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			<content:encoded><![CDATA[<p><strong>Faribault Web</strong> is pleased to announce the launch of <strong><a title="Dr. Jason Hoisington" href="http://www.hoisingtonchiro.com/about-us/dr-jason-hoisington/">Dr. Jason Hoisington</a>&#8216;s</strong> new website <a title="Hoisington Family Chiropractic" href="http://www.hoisingtonchiro.com/"><strong>Hoisington Family Chiropractic</strong></a> &#8211; <a title="Fairbault Family Chiropractic" href="http://www.hoisingtonchiro.com/">www.HoisingtonChiro.com</a>. Dr. Jason&#8217;s new dynamic <a title="content management system" href="../web-design/content-management-system-cms/"><strong>content management system</strong></a> is a state of the art CMS developed on the WordPress platform.</p>
<p>Dr. Jason approached us last summer about creating a website for his chiropractic business. He wanted a clean professional design that would load fast, rank well in the search engines, and publish news releases. He also wanted a website that he could update himself.</p>
<p>A few months had past since our first conversation. Dr. Jason had been shopping around the website maze looking for a good value and a firm that would meet his business objectives. He wanted more than a pretty website, he wanted one that would work for his business and be search engine friendly. After all, no matter how pretty the website is or how well it is laid out, a website is useless if it cannot be found by those seeking you. I assured him that we could not only meet his needs, but exceed them.</p>
<p>Once again, we turned to WordPress to build a content management system for its power and ease of use. Dr. Jason and his staff can update their own website from home or office or anywhere the Internet is available.</p>
<p>The <a title="Hoisington Family Chiropractic" href="http://www.hoisingtonchiro.com/"><strong>Hoisington Family Chiropractic</strong></a> website features an embedded Google Calendar, response form for scheduling appointments, asking questions or making comments. A newsletter/blog has been incorporated into the site which allows for articles,  making announcements and publishing client testimonials. The website also features an embedded Google Map showing his place of business and providing drive to directions from any location.</p>
<p>I want to wish Dr. Jason the best with his business and online marketing efforts. I&#8217;ve targeted the search terms: <strong>Faribault chiropractic</strong> and <strong>Faribault chiropractor</strong> in particular. It will be fun to watch his website reach the top of the list over the course of the next week. This is a pretty bold prediction for a website in a rather competitive marketplace.</p>
<p>If you are a business owner and need a website that will return your investment many times over or you have an existing website that needs some help to become search engine friendly, give me a call at <strong>507-</strong><strong>413-2676</strong> to discuss how the Internet can go to work for you. <a title="Faribault Web" href="http://www.faribaultweb.com/"><strong>Faribault Web</strong></a> is a <a title="Minnesota web design" href="http://www.faribaultweb.com/"><strong>Minnesota web design</strong></a> company that specializes in affordable high performance websites and Internet marketing.</p>
<p><em>This article was written by George Rhodes of Faribault Web, a <a title="Minnesota web design" href="../"><strong>Minnesota web design</strong></a> company &#8211; www.faribaultweb.com &#8211; 12/18/2008.</em></p>
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		<title>Offline Website Marketing Tips</title>
		<link>http://www.faribaultweb.com/offline-website-marketing/</link>
		<comments>http://www.faribaultweb.com/offline-website-marketing/#comments</comments>
		<pubDate>Tue, 11 Nov 2008 21:18:40 +0000</pubDate>
		<dc:creator>George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[website marketing]]></category>

		<guid isPermaLink="false">http://www.faribaultweb.com/?p=306</guid>
		<description><![CDATA[So you have a new website&#8230; Now what? I am often asked, after building a client&#8217;s website, &#8220;What do I do now&#8221;? I have a three word answer: MARKET MARKET MARKET! Actually it is just one word, but one that a business owner should pay triple attention to. Tell EVERYONE about your website at every [...]


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			<content:encoded><![CDATA[<p><strong>S</strong><strong>o you have a new website&#8230; Now what?</strong></p>
<p>I am often asked, after building a client&#8217;s website, &#8220;What do I do now&#8221;? I have a three word answer: <strong>MARKET MARKET MARKET!</strong></p>
<p>Actually it is just one word, but one that a business owner should pay triple attention to. <span style="color: #000000;"><strong><span>Tell EVERYONE about your website</span></strong></span> at every opportunity that presents itself. This article will focus on some ideas to get you started.</p>
<h2>Business Cards and Other Paper Goods</h2>
<p>Order new business cards and display your web address on all printed material. Here are a few ideas for you</p>
<ul>
<li><strong>Business Cards</strong></li>
<li><strong>Stationary</strong></li>
<li><strong>Envelopes</strong></li>
<li><strong>Greeting Cards</strong></li>
<li><strong>Business Checks</strong></li>
<li><strong>Mailing Labels</strong></li>
<li><strong>Invoices</strong></li>
<li><strong>Order Forms</strong></li>
<li><strong>Literature and Brochures</strong></li>
<li><strong>Printed Newsletters</strong></li>
<li><strong>FAX Cover Sheets</strong></li>
</ul>
<p>If you already have a supply of stationary, envelopes, brochures or other promotional material, consider getting some self stick labels and update them. A roll of labels or a rubber stamp is an inexpensive way to update your printed goods.</p>
<h2>Add Your Web Address to Outdoor Signs</h2>
<p>Another obvious place to advertise your website is on all business signs. A web address lets everyone know your business information is available 24 hours a day, seven days a week. Add vinyl lettering to storefront windows and the main entrance door. Depending on location, thousands of people see your sign everyday  to and from work. Many will first investigate a company&#8217;s website before making a decision to visit the physical store.</p>
<h2>Signage on your Vehicle</h2>
<p>Don&#8217;t forget your vehicles! Custom vinyl rear window banners are a great and unobtrusive way to advertise everytime you take to the road. How many miles do you drive per year and how many vehicles do you see? Thousands upon thousands of people see your vehicle every year. Deliver your simple message: www.YourBusiness.com .</p>
<h2>Enhance All Advertising Campaigns with Your URL</h2>
<p>Be sure to include your web address on all marketing campaigns. Promote your website using traditional media in a simple two-step process. Capture your reader&#8217;s attention and refer them to your website where they can get more information and place an order.</p>
<ul>
<li><strong>Yellow Page Ads</strong></li>
<li><strong>Newspaper Ads</strong></li>
<li><strong>Magazine Ads</strong></li>
<li><strong>Direct Mail</strong></li>
</ul>
<p><strong>Yellow page ads continue to be less and less effective</strong> with decline rates averaging about 5% per year and yet the cost of yellow page advertising continues to rise. Cut your ad size in half and prominently feature your web address. Use a catchy phrase like &#8220;Open 24 Hours a Day at YourBusinessName.com.</p>
<p>This two-step approach allows you to deliver fresh up to the minute content from your website rather than to exclusively rely on a stale, expensive yellow page ad that could be up to a year old or more.</p>
<h2>Customer List Marketing</h2>
<p>Mail your customer list with a news update announcing your website. Use a postcard to draw attention to your new website.</p>
<p>Television works too! Almost all tv ads refer to a website for more info. Do what works! If tv advertising is part of your marketing plan, get your URL out there!</p>
<h2>Employees and Website Marketing</h2>
<p>Make sure everyone in your organization knows your web address and what information can be found there. Your web address should be on all uniforms as a constant reminder all they come in contact that your business can be found online. Does your business have t-shirts, baseball hats or other garments? This is a perfect opportunity to promote your website.</p>
<p>I hope that you take advantage of the myriad of ways to your to promote your business offline. Take these ideas and run with them, they will pay you big dividends both short and long term with increased business activity.</p>
<p>If you have a tip or a hint, please let us know so we can pass it on. I&#8217;d love to hear how you are promoting your online business, on the streets.</p>
<address>This article was written by George Rhodes of Faribault Web, a <strong>Minnesota web design</strong> company &#8211; <a title="Minnesota web design" href="http://www.faribaultweb.com/">www.faribaultweb.com</a> &#8211; 11/12/2008</address>
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